You must update frequently to keep your blog fresh. Posting new content regularly helps you maintain your current reader base, as well as attract new readers and cause existing ones to return. Without a relatively steady supply of interesting, relevant content, readers will have few reasons to come back. A general rule of thumb is to post new content no less than once, daily.
Minimize the background “noise”. You want your readers to focus on your words and the point you are trying to make. If your background is not somewhat plain, you will draw the readers focus from your entries. Keep your background to a light or white color without images or other distractions.
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