If you are an internet marketer, use your blog to build your email list. While posting direct advertising posts in the blog will probably turn off readers who come to your blog for information, putting an email sign-up box on your blog’s sidebar, gives readers an unobtrusive way to receive marketing information from you should they like your blog.
You must update frequently to keep your blog fresh. New content that is fresh and relevant is what will attract and retain your audience. If your blog hasn’t been updated in a long time, visitors will stop checking back. You should make an attempt to do a new blog post daily.